Khanderao on Emerging And Integration Technologies

Monday, July 19, 2010

Micropayments opening gate to the fortune at the bottom of the pyramid

Late C. K. Prahalad wrote a path breaking book showing to the world that there are great opportunities in the emerging as well as poor nations. Those potential markets would need innovation to realize.

When he wrote The Fortune at the Bottom of the Pyramid, he may not have thought about VoiceSMS and voice blogging.

But he does mentioned about the innovation. And such innovation is in action in the form of bubbleMotion which has more than 1.2 million paid users who pay 0.65 USD per month for blogging / accessing voice.

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